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http://www.fastcompany.com/3004901/google-what-it-means-when-brand-becomes-verb

http://www.fastcompany.com/3004901/google-what-it-means-when-brand-becomes-verb

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Ragged Mountain Running Shop

This weekend’s reading about Apple’s exceptional customer service was quite impressive to say the least.  When Mr. Gallo was discussing Apple’s formula for enhancing customer interactions, I couldn’t...

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United against United Airlines

As we know, Professor Maxham doesn’t particularly like United Airlines.  And I, for one, agree whole heartedly. I had the misfortune of dealing with United Customer Service a few weeks ago after trying...

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“Expectations drive behavior”

Earlier today I read the tweet from Stanford Business, “Expectations drive behavior. The higher your expectations, the better you tend to perform.”  Through our readings we’ve seen plenty of examples...

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